I am going to talk about this brand, Girlfriend, which is an ethical and size-inclusive activewear brand, with amazing products at affordable prices!
Being eco-friendly is at the top of this brand priorities, and basically all their collection is made by recycled materials such as recycled post-consumer bottles to create bras and compressive leggings, but also recycled fishing nets and other waste are utilized to make Lite leggings, while tees and tanks are 100% cupro, a delicate fiber made from waste the cotton industry leaves behind.
Not to mention that also packaging is 100% recycled and recyclable, which is cool!
When it comes to traceability and social impact the company states that textiles are made from recycled materials in a facility in Taiwan that specializes in eco-friendly and high-quality textiles, then cut-and-sewn in another SA8000 certified factory in Hanoi, Vietnam, that guarantees fair wages, safe and healthy conditions, and zero forced or child labor.
Another big plus is the size inclusivity that this brand offers, you can buy products from XXS to 6XL so really covering all different bodies and sizes so we can all feel included! I will definitely buy something, the ‘Compressive’ styles actually caught my eye, hope you get inspired too!
I’d like to talk to you about this very interesting Dutch denim brand, KUYICHI, which is making 100% organic denim clothes.
The founders have a very interesting journey that inspired them to launch this brand back in 2001: they were exploring the cotton industry in Peru and were shocked by the pollution and the poverty they saw so they started collaborating with local cotton farmers and producing fair and organic cotton without the use of toxic chemicals.
Denim industry is one of the biggest polluters and this company acts as as a changemaker with the genuine intent to fix the fashion system. It is not an individual battle, to win over fast fashion we need a collective movement of retailers/brands/suppliers onboarded with the common goal to fight fast fashion.
Kuyichi also believes in transparency so they keep being open and disclosing the list of their suppliers and this is the ground to create a sustainable journey since it is mandatory to know where your products are produced and trace them to be able to improve and fix the manufacturing process.
Hope you get inspired to buy your denim clothes made to last! If you like my content please follow me on my social media accounts, thanks so much!
Hello! I’d like to introduce you to this conscious fashion brand 100% made in Peru, Fair Indigo.
This brand seems genuinely interested to make a positive change in the fashion industry. Their journey towards sustainability starts with the use of good quality fibers such as organic Peruvian Pima cotton. For those of you, who like me did not know what actually Pima cotton means, it is a variety of cotton which is significantly softer, stronger, and longer-lasting that other cottons and most surprisingly, at least to me, it represents only 2% of the total cotton produced worldwide!
This cotton used by Fair Indigo is grown on two family farms and harvested with care by hand, you can visit their website if you are curios to know more about the story of these farmers!
Producing good quality garments for sure goes hand in hand with supporting a more sustainable future: if you see things from the end-user perspective it is way better for our pockets to buy fewer long-lasting items rather than keep wasting money on fast fashion pieces that get disposed after just the first time they are worn.
This principle is clearly reflected in their collection: all the garments are very versatile and can be worn in many different occasions. I have been really impressed by one item in particular, a reversible wrap dress wrap that can be worn two ways, with a high or low neckline, plus it comes with pockets that function perfectly whichever way you’re wearing the dress. I think it is very cool 🙂
Worth to mention that Fair Indigo cares about the social environment of its workers and they commit to pay fair living wages to the local staff.
Hope you get inspired to browse and shop their collection, I am attaching here the picture of this amazing reversible dress that I am about to buy 🙂
Hello! I came across this brand, ThokkThokk, a German sustainable fashion label, and I think it is worth keeping it in the radar for your next purchase of loungewear.
They got GOTS certified in 2014, which means the garments they produce contain at least 70% of organic fibers (actually there are 2 levels of GOTS certification: to get the label grade ‘organic’ products must contain a minimum of 95% certified organic fibers whereas a product with the label grade ‘made with organic’ must contain a minimum of 70% certified organic fibers).
They claim to use eco-friendly materials such as organic cotton, tencel and recycled plastic so they make an effort to reduce climate impact and limit the amount of chemicals, water and wastewater used in production.
Another thing on the positive side is that they seem to care a lot about traceability: in their website you can find information on where their manufacturer are based and what part of the production process are they taking care of.
There is also an highlighted commitment to actively fight child labor: they have an ongoing collaboration with Indian NGO SAVE, with the mission to combating child labor in the textile industry and promoting the rights of women and workers. SAVE stands for Social Awareness and Voluntary Education. The 121-member organization together with over 600 volunteers for the rights of women and workers and the prevention of child labor in the Indian textile industry.
Overall I guess deserves the attention of a buyer who is sensitive to ethical fashion. Their online shop is available in German and English and they ship worldwide, for sure I will give it a try!
Hope you like my post, feel free to get in touch for suggestions or feedback!
As many of you know, September is the month of secondhand, promoting to buy pre-owned clothes in an attempt to reduce the amount of waste that ends up in landfills!
That got me inspired to write about a new emerging trend which is also contributing to extend the lifecycle of garments and so it goes in the same direction as buying secondhand clothes, which is actually getting people into the habit of renting rather than buying stuff.
I have done a bit of online digging and today I am going to talk about this online rental clothing service which is among the most popular ones, named ROTARO.
Unfortunately I cannot avail of this service which is supported in UK only ATM, however having a look at the wardrobe offered at a glance, I can say garments “on paper” are very glamourous and appealing. According to their statements, they claim packaging is biodegradable and recyclable, the delivery completed via a carbon-neutral courier and items are laundered using wet-washing, a more eco-friendly alternative to dry cleaning. Stock is held centrally, meaning customers can benefit from next day delivery across the UK (and same-day delivery in London if you order before 4pm), so it is very convenient for an unplanned last minute event you need to attend!
What I like: wardrobe pieces are nice and trendy, delivery is fast which means you do no have to plan your rental much in advance
What I do not like: categories of garments are quite limited, basically it is only dresses and handbags that you can rent instead my expectation would be to get a wider choice of possible combinations and outfit to create by myself to preserve my identity and uniqueness!
Anyways with no subscription fee and at a reasonable price point per item, it seems worth a try if you are based in UK.
Hope you get inspired by my posts, I’ll be happy if you want to reach out to suggest more topics to investigate about or any other suggestions!!
I have come across another interesting company producing sustainable and recyclable sneakers, 100% Made in Italy, called WOMSH, which stands for Word of Mouth Shoes to promote the idea that the products they make can spread the message of respect for the environment.
Sustainability as I go along and dig into it, it is a journey rather than a milestone itself: this brand keeps improving its products to become more sustainable incrementally let’s say: they use recycled material for the upper part of the shoe, such as appleskin, material originated from plastic bottles and recycled cotton. So most of the shoe components are actually made with recycled materials with the exception for the soles which can trigger the recycle process after they are gone by being collected and repurposed to create other items, in this specific example to produce the flooring for children playgrounds, and back in 2018 already 1500 pair of sneakers were already being recycled in this way.
WOMSH does also good for the planet as they participate to the Zero Impact initiative promoted by Lifegate which aims to calculate, reduce and offset CO2 emissions generated as part of the manufacturing process.
They support worldwide shipping and their collections looks pretty good to me, it is a good opportunity to buy sneakers made with good sustainability practices.
If you are interested in buying ethical jewels you should definitely take a look at this brand, Article 22!
Article 22 has a very powerful message to convey which is to transform weapons into something positive. Basically local artisans based in Laos create pieces of jewelry using residual bombs or leftovers debris from the Vietnam war.
This brand is committed into making an impact on society that is why they share a proportion of their profits with the Mines Advisory Group whose mission is to clear the land from millions of not exploded bombs, by identifying and destroying all the landmines before other people get killed.
The collection is great, I have my own favorites such as “love is the bomb” ring and the “snake” earrings, I am sure you’ll find items you like too! Needless to say, I think it is the perfect opportunity to purchase something to support ethical fashion and also to support a good cause!
Hope you get inspired, feel free to reach out for suggestions, feedback or comments, you can also follow me on Instagram or Facebook, thanks so much!
Hello! if you are looking for a new bag or pair of shoes you should definitely take a look at this brand Funky Kalakar! This brand is putting a lot of focus and energy into promoting the value of transparency in the fashion industry.
Basically this company believes that transparency is key to craft a conscious future for our environment and for our people and therefore it is vital that we are conscious about the way our clothes are made, and who it impacts the most.
Funky Kalakar has a very ambitious mission to achieve a circular supply chain and they have come up with a so called GO Zero initiative which is the way the envision to implement a circular fashion model, i n which the garments, shoes or accessories are recycled or upcycled for as long as possible, to reduce wastes and pollution caused by the discarding process of the old and worn-out products.
What they do essentially is to collect old products such as shoes that users sent to them, to upcycle or recycle and give them a new life and create new pieces!
That is not all! To promote this type of customer behavior into the circular loop, every users can get a 15% discount on the next online purchase when donating an old item, I think it is a very nice initiative!
Have a look at their collection, all the bags and shoes are made by local artisans across India, I am sure you will find a product you like, not to mention that they have been listed as vegan brand by PETA!
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Hello! Looking for a modern luxury yet affordable bags brand which is committed to produce items with no use of animal leather? Check this one out! EXPRESSIONS NYC
This brand has the commitment to sustain circular economy and they state that the materials used in their production process are 100% vegan, therefore constantly researching and utilizing new materials, such as cork, recycled bottles (for the handbags interior lining) and recycled packaging for their shipping boxes.
As you can see reading their story on the website they are PETA-Approved vegan brand, and their slogan is “Live ethically & support sustainable fashion.”
Their collection is designed in New York and named after the streets and avenue of the city.
Hope you get inspired for your shopping, if you like my content please follow me on either Facebook or Instagram to stay tuned, thanks so much!