Green beachwear

Hello! Have you ever hear of this Italian brand, Soseaty?

It should be pronounced as “society” in English, stands for the combination of SOS + SEA + SOCIETY = SOSEATY. Their mission is to use biodegradable ore recycled materials and adopt a lifestyle that is mindful about the resources available.

Soseaty is committed to sustainable fashion through this R3 project based on key principles such as RE-USE, RE-SELL and RE-GENERATE.

Based on the findings that already being able to extend the life of a garment by nine months is going to lower the impact on the environment by 30% percent in terms of water consumption, CO2 emitted and waste generation, this company came up with the proposal to give a green bonus of 20% discount to purchase new products if you give back your own used items of the same category. The used old garment is then sanitized and can be re-sold an put in the circular lifecycle of the product itself.

Hope you get inspired to shop your beachwear with an eye to protect the environment!

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Eco-friendly shoes to buy

Hello! If you are looking to buy sneakers shoes that are eco-friendly you should definitely take a look at this brand, ACBC.

ACBC, which stands for anything can be changed, is a pioneer in creating modular shoes that are also minimizing the impact on the environment by reducing a lot the CO2 emissions as part of their manufacturing process.

This Italian startup has created a modular concept where each shoes setup consists of one pair of the rubber soles, along with multiple sets of fabric uppers known as “skins.”

The beauty is that these two components simply zip together, so you can quickly swap one style of skin for another, depending on the mood of the day!

The different skins are made of bio-based materials derived from grapes, corn and pineapple among others, resulting in products which are claimed to be strong and breathable.

Recycling and circularity are also part of this company mission: for instance once the skins get worn out, their plastic zippers are cut off by the user, and they can be disposed for recycling purposes. In terms of circularity, once those soles wear out, users ship them back to ACBC stores, where they’re ground up and used in shock-absorbing flooring sheets used in children’s playgrounds!

As you can see in their e-shop, they provide both woman and man collections and the range of prices is moderate to expensive. On the costs topic, I have noticed that the shipping fee for EU country outside Italy is still quite high, 18 euro, but I am sure it will come down once the volume of sales orders will increase.

If you want to be green and still buy shoes which are nice and practical for many different purposes I think you should consider this brand.

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