As many of you know, September is the month of secondhand, promoting to buy pre-owned clothes in an attempt to reduce the amount of waste that ends up in landfills!
That got me inspired to write about a new emerging trend which is also contributing to extend the lifecycle of garments and so it goes in the same direction as buying secondhand clothes, which is actually getting people into the habit of renting rather than buying stuff.
I have done a bit of online digging and today I am going to talk about this online rental clothing service which is among the most popular ones, named ROTARO.
Unfortunately I cannot avail of this service which is supported in UK only ATM, however having a look at the wardrobe offered at a glance, I can say garments “on paper” are very glamourous and appealing. According to their statements, they claim packaging is biodegradable and recyclable, the delivery completed via a carbon-neutral courier and items are laundered using wet-washing, a more eco-friendly alternative to dry cleaning. Stock is held centrally, meaning customers can benefit from next day delivery across the UK (and same-day delivery in London if you order before 4pm), so it is very convenient for an unplanned last minute event you need to attend!
What I like: wardrobe pieces are nice and trendy, delivery is fast which means you do no have to plan your rental much in advance
What I do not like: categories of garments are quite limited, basically it is only dresses and handbags that you can rent instead my expectation would be to get a wider choice of possible combinations and outfit to create by myself to preserve my identity and uniqueness!
Anyways with no subscription fee and at a reasonable price point per item, it seems worth a try if you are based in UK.
Hope you get inspired by my posts, I’ll be happy if you want to reach out to suggest more topics to investigate about or any other suggestions!!
Hello! if you are looking for a new bag or pair of shoes you should definitely take a look at this brand Funky Kalakar! This brand is putting a lot of focus and energy into promoting the value of transparency in the fashion industry.
Basically this company believes that transparency is key to craft a conscious future for our environment and for our people and therefore it is vital that we are conscious about the way our clothes are made, and who it impacts the most.
Funky Kalakar has a very ambitious mission to achieve a circular supply chain and they have come up with a so called GO Zero initiative which is the way the envision to implement a circular fashion model, i n which the garments, shoes or accessories are recycled or upcycled for as long as possible, to reduce wastes and pollution caused by the discarding process of the old and worn-out products.
What they do essentially is to collect old products such as shoes that users sent to them, to upcycle or recycle and give them a new life and create new pieces!
That is not all! To promote this type of customer behavior into the circular loop, every users can get a 15% discount on the next online purchase when donating an old item, I think it is a very nice initiative!
Have a look at their collection, all the bags and shoes are made by local artisans across India, I am sure you will find a product you like, not to mention that they have been listed as vegan brand by PETA!
If you like my content please follow me on Instagram or Facebook and feel free to drop me a message, thanks so much!
Hello! Looking for a modern luxury yet affordable bags brand which is committed to produce items with no use of animal leather? Check this one out! EXPRESSIONS NYC
This brand has the commitment to sustain circular economy and they state that the materials used in their production process are 100% vegan, therefore constantly researching and utilizing new materials, such as cork, recycled bottles (for the handbags interior lining) and recycled packaging for their shipping boxes.
As you can see reading their story on the website they are PETA-Approved vegan brand, and their slogan is “Live ethically & support sustainable fashion.”
Their collection is designed in New York and named after the streets and avenue of the city.
Hope you get inspired for your shopping, if you like my content please follow me on either Facebook or Instagram to stay tuned, thanks so much!